Tuesday, September 16, 2014

Interesting business strategy...

The sign is for a Thai massage.

It reads: 20 minutes for 1,000 yen, 30 minutes for 2,000 yen.

I don't get it. Is this some kind of Apple-style strategy of pricing your items against your other items to create a sense of value? If not, who would ever get the 30-minute massage when 2 20-minute massages would be the same price but 33% longer?

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